Swimmers Can Signup In A Few Ways...

Your members can use a SWIMTAG wristband

The award winning SWIMTAG platform is used by leading pool operators to attract, motivate and support their swimming members.

  • Swimmers use their membership card/RFID tag to activate a wristband on the SWIMTAG docking station, no buttons or calibration required, simply take a band and jump in the pool.
  • The swimmer returns their wristband to the docking station and their swim data is automatically uploaded to the website, ready to be viewed online. The wristband is now ready for the next swimmer.
  • Swimmers with their own devices can join SWIMTAG and import their swimming data using one of our integrations

Since 2009 we've been working with leading pool operators to develop a platform that motivates swimmers of all ages and abilities.

To date SWIMTAG users have uploaded swims in one of SWIMTAG pools worldwide, entering competitions and completing exciting challenges along the way.

SWIMTAG is aimed at all levels of swimmers, integrations with Apple Health and Garmin are available for those with their own Swim Watches meaning anyone can upload swims and join the SWIMTAG community at your pool.

of those asked during a survey at Palatine Leisure Centre said that SWIMTAG motivated them to swim more frequently...read more

increase in swim memberships reported after 2 years of operating SWIMTAG...read more

Club SWIMTAG Key Features

Docking Stations

Multiple docking station towers can be installed to suit the budget, size and usage of your pool.

Membership Card Integration

SWIMTAG Integrates with your current membership cards, bands, tags or keys.

Dedicated Operator and User Support

We support all our operators and users over the phone, email, via the SWIMTAG website and on social media.

SWIMTAG Docking Station

Easy Installation

The SWIMTAG docking station is installed at your reception area requiring only power and internet access.

Extra Wristbands & Towers Available

Busy pool? Each docking station can support up to 40 wristbands and additional towers can be added if required.

Digital Notice Boards

Our Digital Notice Boards can display your live leader boards, competitions, challenges and marketing materials on any compatible screen around your club.

TMActive pool users in Kent have been enjoying a friendly inter-pool battle, thanks to new features developed by SWIMTAG.

The SWIMTAG challenge features have been enhanced to make it possible for teams across multiple sites, to compete in battles, with all data being collated by the cloud based SWIMTAG system.

The live challenge link is available here: https://www.swimtag.net/challenge/20239/Niagara-River-Swim

Operators and users are given real time access to battle progress via the SWIMTAG website, helping individuals maintain motivation as they contribute to their team’s total distance each time they put on the SWIMTAG wristband and enter the pool. Battles pitch teams against each other in events such as the 104km ‘Niagara River Swim or 78km ‘Panama Canal’. New battles will be added at regular intervals to ensure regular users remain engaged.

Kieran Sloyan, MD at 222 Sports, developers of SWIMTAG, says: “The benefits of regular swimming are well documented but the challenge operators face is keeping swimmers motivated and engaged. Lane swimming in its purest form can be a lonely, uninspiring activity. We have developed these challenge features to give people more of a reason to get in the pool, return to the pool and clock up some decent distances.

“SWIMTAG has always offered individual challenges but these new features focus more on enabling teams to compete against each other both at a single site or across multiple sites. This creates a real buzz and gives operators an opportunity to build more of a social community around the pool in a way that hasn’t really been possible in the past.”

TM Active has been amongst the first operators to run an inter-pool battle. Two teams of regular pool users, one at the Larkfield Leisure Centre and one at the Tonbridge Swimming Pool, battled it out to become the first to complete the Niagara River Swim. Team Larkfield was the first to cross the line, clocking up the full combined distance of 104km in 21 days.

Martin Guyton, CEO at TM Active, says: “The battle has become a talking point amongst those competing. The battle also attracted a wide variety of people. Competitor ages ranged from 20 to 61 with a 55 per cent female to 45 per cent male split.

“Over the last decade, gyms have embraced technology in a continuing bid to engage and motivate members through the introduction of entertainment and gamification features. SWIMTAG now enables us to bring similar technology to the pool.

“For the first time, through the implementation of easy to use, digital technology, we can enable swimmers to engage with other swimmers and work together towards a mutual goal. The battle only took a few minutes to set up and once this was done the rest took care of itself, automatically updating team progress from data collected on the swimmers SWIMTAG wristbands. SWIMTAG has already had a positive effect on our swim retention. These new features enhance this and I am looking forward to many more battles ahead!”

All pools offering SWIMTAG are now able to take advantage of these new features which launched in January 2018.

Download our Case Study Brochure and Information Pack to see how we’ve helped operators to attract, motivate and support their swimming members

Join The Community

Want to know more?

  • Chat

  • Got a burning question? Chat to one of the SWIMTAG team now

  • Call Us

  • UK: +44 1225 282 117
    US: +1 727 205 4456

Contact

222 Sports 

Glove Factory Studios

1 Brook Lane, Holt, Trowbridge

Wiltshire, BA14 6RL

United Kingdom

 @swimtag

  seeyourswim

  This email address is being protected from spambots. You need JavaScript enabled to view it.

  UK +44 1225 282 117

  US +1 727 205 4456

Latest News

19
Oct2023

SWIMTAG Comes to Wales

We are delighted to announce that SWIMTAG is now available in Wales, after the installation of our...

19
May2023

Personal Best Medley Update

We have updated our personal best tool to allow tracking of Individual Medleys (both single and double...

22
Mar2023

Swimathon 2023

SWIMTAG are once again partnering with The Swimathon Foundation to support this years swim events across the...

01
Feb2023

New Swim Badges Available

We have released 10 new swim badges for swimmers to collect, these have been designed especially to...

21
Sep2022

How to preview the docking...

We know that many pools have limited space at their busy reception areas and are concerned about...

06
Jun2022

IHRSA 2022

SWIMTAG will be exhibiting at IHRSA 2022 from 22-24th June at the Miami Conference Center. If you...

06
Jun2022

New T-Series Competitions

The all new T-Series competitions is a new concept that measures how many lengths a swimmer can...

26
Mar2022

Elevate 2022

The SWIMTAG team will be exhibiting at Elevate 2022 on 15-16 June at the Excel Arena bringing...

31
Jan2022

Swimathon 2022

SWIMTAG have partnered with The Swimathon Foundation to support this years swim events across the UK Swimathon are...

01
Dec2021

New Training Plan Builder

The easy to use Training Plan builder allows you to upload your own plans to the SWIMTAG...

01
Dec2021

Challenge Builder Now Available

We’re pleased to announce a fantastic new feature that has just gone live on both the SWIMTAG...

30
Sep2021

Garmin Connect Integration Updates

Swimmers can now signup to SWIMTAG using their Garmin Connect account making it even easier to take...

01
Aug2021

Registration Codes

You can now provide premium account registration codes for members that use their own swim tracking devices...

05
Jul2021

SWIMTAG Operator Panel Updates

We're pleased to launch the new look Operator Login area, the updates include a complete refresh of...

21
May2021

Zoggs “Ocean Walker” Challenge 2

It’s time for the second major Zoggs swim challenge in the Adam “Ocean” Walker series. This time, we’ll...

01
Feb2021

New Social Media Posts

If you need any assistance with SWIMTAG based social media posts, printed poster templates, roller banner artwork,...

01
Jan2021

New Training Videos

We have recorded and uploaded a range of new training videos to our SWIMTAG Operator accounts and...

28
Sep2020

Zoggs “Ocean Walker” Challenges

As part of our partnership with Zoggs, we’ve teamed up with them and endurance Swimmer Adam “Ocean”...

09
Sep2020

Rule the Pool with SWIMTAG...

SWIMTAG have teamed up with Zoggs to help you get the most out of your swims. The...

03
Aug2020

Swim Badges now live

Our new Swim Badges are now available, swimmers must have uploaded 5 swims to start collecting badges...

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Digital Signage

222 Sports offer a wide range of Digital Signage solutions for leisure facilities. For more information checkout our website Impact Digital Signage