SWIMTAG at Ireland Active Conference

222 Sports Business Development Manager Colin Scott attended the Ireland Active Awards and Conference on Friday 11th November at the Hodson Bay Hotel in Roscommon. The conference had a number of great speakers and panels, with some interesting talks on Sports Nutrition, Health and Physical Activity and the use of video in Fitness Education and a great inspirational talk by GAA star Philly McMahon.

The day concluded with a fantastic awards ceremony in the evening, where a large number of operators were recognised for their high standards of leisure provision.

After the event, Colin said "Ireland Active’s board is made up of leaders in the health and fitness industry, so when you go to their conference, you know that all the key players are going to be there. We had some really positive discussions with a number of potential new clients in Ireland and we expect to be back over in the Emerald Isle again in the coming weeks to have further meetings and demonstrations with some of the people we met."

New Installation Oxford Brookes University

Oxford Brookes will be the 156th pool to install SWIMTAG at their Botley campus today, we are excited to have a second University onboard after UCD in Dublin went live back in June and are already seeing impressive usage from the system. The team at Oxford Brookes were very excited to get their hands on the kit and had already briefed their members on the its arrival! We look forward to seeing a wide range of swimmers using the system from the University swim teams to private members.

Swim Rio Challenge Inspires Swimmers

The build up to the Rio Olympics has been an exciting time and after the success of Team GB in London 2012, the nation was once again gripped by Olympic fever as the games came to the carnival city!

Earlier in the year we built the “Swim Rio” Challenge in preparation for Rio 2016 and encouraged our pools to get involved. Over 100 pools took part in the challenge which was run between 1st July and 5th August (the date of the opening ceremony) and we’re pleased to say that over 1600 SWIMTAG users got into the spirit, swimming the route that started at North Rio, passed Sugarloaf Mountain and Copacabana Beach and finished at Ipanema, all within view of the statue of Christ the Redeemer!

The challenge became one of our most popular almost overnight (beaten only by the Enhlish Channel Swim, the Giraltar Strait and “Escape from Alcatraz”.

The Swim Rio Challenge is one of dozens of challenges that have been mapped out by the SWIMTAG team. Some have been in iconic locations like the “Grand Canyon Swim” others have been local challenges for individual pools, who wanted to swim a body of water close to them. Challenge mapping is a free part of the service for all SWIMTAG pools!

Fitbit and Runkeeper Integrations Now Live

We are pleased to announce that SWIMTAG can now be linked to two of the most popular fitness trackers on the market.

Runkeeper is particularly popular with runners and Fitbit is the world’s leading provider of wearable daily activity trackers!

By linking their SWIMTAG account to Fitbit or Runkeeper, it will mean that users can see all their activity tracked in one place, which is particularly useful for users looking to monitor their calorie intake and expenditure.

SWIMTAG already links with a number of similar trackers including Technogym’s mywellness cloud, MYZONE, Strava, Bounts and users can also link their SWIMTAG account to Facebook and post their swimming data directly to their timeline.

 

Rule the Pool Launches at Places for People Leisure Sites

We are delighted to announce the launch of “Rule the Pool” a joint initiative between 222 Sports, Places for People Leisure and SWIMTAG.

Rule the Pool is designed to increase participation by giving swimmers the opportunity to take part in a weekly competition, swimming 500m and trying to log as fast a time as possible.

All participants will be given their time and weekly ranking and will be able to compare themselves against other swimmers in their pool and against hundreds of other swimmers in pools up and down the country, in their age and gender category.

Managing Director of 222 Sports Kieran Sloyan said “There are lots of great initiatives out there like ParkRun that get people involved in sports and we want to try and do the same for swimming. This initial 12 month pilot in association with Sport England and Places for People will allow us to develop Rule the Pool and launch it across the country in 2017.”

Rule the Pool will be exclusive to Places for People’s 70 swimming pools for the first 12 months, allowing the developers of the project to gather feedback from participants before we launch across all SWIMTAG pools next year.

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