The award winning SWIMTAG platform is used by leading pool operators to attract, motivate and support their swimming members.

  • Swimmers use their membership card to activate a wristband on the docking station, no buttons or calibration required, simply slip on a band and jump in the pool.
  • The swimmer returns their wristband to the docking station and their swim data is automatically uploaded to the website, ready to be viewed online. The wristband is now ready for the next swimmer.
  • Try it yourself at one of our sites across Europe or contact us to arrange a demonstration.

 

Take A Look    Contact Us

We’ve spent years developing a tool that will help pools to motivate swimmers of all ages and abilities.

To date SWIMTAG users have uploaded swims in one of SWIMTAG pools worldwide, entering competitions and completing exciting challenges along the way.

 
 
 

SWIMTAG Key Features

Docking Stations


mini-Club 5 bay or larger Club-SWIMTAG 10 bay versions available depending on the budget, size and usage of your pool.

Membership Card Integration


SWIMTAG Integrates with your current membership cards, bands, tags or keys.

Dedicated Operator and User Support


We support all our operators and users over the phone, email, via the SWIMTAG website and on social media.

 

Easy Installation


The SWIMTAG docking station is installed at your reception area requiring only power and internet access.

Additional Wristbands and Towers Available


Really busy pool? Each docking station can support up to 40 wristbands and sites can buy additional towers if required.

SWIMTAG Digital Notice Boards


Our Digital Notice Boards can display your live leader boards, competitions, challenges and marketing materials on any compatible screen around your club.

 

222 Sports are already working with a wide range of pool operators across the country from private schools, universities, independent clubs, councils and leisure management companies. We work closely with all our operators to ensure they are getting the maximum return on their investment and helping them engage with their swimming membership base.

 

View Testimonials    Find A Pool

Want to know more?

  • Chat

  • Got a burning question? Chat to one of the SWIMTAG team now

  • Newsletter

  • Subscribe to our operators newsletter

  • Call Us

  • We are available Mon-Fri during office hours on +44(0)1225 282 117

  info (@) 222sports.co.uk

  +44(0)1225 282 117

  222 Sports Limited, Studio Number 26, Glove Factory Studios, 1 Brook Lane, Holt, Trowbridge, Wiltshire, BA14 6RL United Kingdom

 @swimtag

  seeyourswim

01
Apr2019

New SWIMTAG Pools

The end of March and early April continues to be a busy time for the whole team...

29
Mar2019

Active Net 2019

The SWIMTAG team were once again represented at Active Net, as Business Development Manager Colin Scott took...

12
Mar2019

SWIMTAG attending Active Net 2019

The team from 222 Sports will once again be represented at Active Net on 27th and 28th...

11
Mar2019

Elevate 2019

We are very excited about exhibiting at the annual Elevate show in Excel London on the 8th...

01
Mar2019

Quest NBS CIMSPA...

The SWIMTAG Team were delighted exhibit and sponsor the Quest NBS CIMSPA Conference 2019. Over...

20
Feb2019

New SWIMTAG Goals

We are pleased to introduce the latest tool added to SWIMTAG user accounts to help motivate and...

01
Feb2019

SWIMTAG Daily Targets

This month we have announced the release of our new live pool stats and daily targets feature....

02
Dec2018

Challenge Certificates

The new digital Challenge Certificates are now visible to all users who complete the full distance in...

01
Oct2018

New Pool Homepage

We are delighted to reveal the new Pool Homepage, a public webpage that shows off your SWIMTAG...

14
Aug2018

Activate a wristband with your...

New Feature Alert: You can now use the SWIMTAG mobile app to activate a wristband. If your...

07
Aug2018

Mr Pele clocks up twelfth...

Mr Pele, aged 53, is a regular swimmer at West Bromwich Leisure Centre and, in the last...

25
Jun2018

SWIMTAG launches weekly mass participation...

After two years in development with operator partner, Places for People Leisure (PfPL), 222 Sports, creator of...

19
Jun2018

New partnership with Referall to...

SWIMTAG, the world’s leading platform for pool operators keen to motivate and support swimmers, has teamed up...

30
May2018

First Installation In Czech Republic

We are very pleased to announce our first system installed in the Czech Republic this week. AC...

24
Apr2018

More than 1,100 swimmer participate...

SWIMTAG’S, cloud-based pool challenge attracted 1187 participants, across more than 200 pools in the build up to...

23
Apr2018

Wakefield gets SWIMTAG at 3rd...

Following previous SWIMTAG installations at Normanton Swimming Pool and Featherstone Sports Complex, Wakefield Council have now installed...

26
Mar2018

WV ACTIVE Joins the SWIMTAG...

The City of Wolverhampton Council has invested in Club SWIMTAG systems and lane displays to enhance its...

19
Mar2018

SWIMTAG partners with Swimathon to...

SWIMTAG have teamed up with Swimathon to help encourage its user network to participation in the world’s...

14
Mar2019

SWIMTAG exhibiting at Elevate 2018

The SWIMTAG Team will be exhibiting at Elevate in the Excel London on the 9th and 10th...

14
Feb2018

tmactive first to engage new...

TMActive pool users in Kent have been enjoying a friendly inter-pool battle, thanks to new features developed...

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